Company Snapshot:
Toyota used its professed obsession with quality and efficiency to turn itself into the world’s leading automaker, but a safety scandal that erupted in early 2010 has seriously damaged the company's reputation. Although the Japanese-headquartered company has production and sales operations around the world, its success was based to a great degree in the United States, where it built a series of heavily subsidized plants, and took advantage of the weakened condition of Detroit’s Big Three to capture market share.



