PepsiCo

PepsiCo is the manufacturer of the carbonated soft drink called Pepsi. The beverage was created in 1890 by a pharmacist named Caleb Bradham. Pepsi has produced a variety of flavors, including Pepsi Ice Cucumber released in Japan, 2007. The corporation markets its product through celebrity endorsements and has established an international presence. However, there is controversy over the ingredients of the beverage. Countries, like, India have found that the drink contains pesticides which lead to birth defects. Nutritionists have also argued that long-term consumers risk a decline in bone health due to the phosporic acid found in the drink. The amounts of sugar in the drink could also cause some long-term consumers to develop certain types of diabetes. A movement against Pepsi succeeded in Burma and was fueled by Burma Rights Movement for Action. Pepsi's business partner in Burma was responsible for horrendous human rights violations. In 1997, Pepsi withdrew from Burma after global pressures from human rights groups.